Gallery 303, Belgo Building, Montreal Quebec 11/2001

Gallery 303, Belgo Building, Montreal Quebec 11/2001.
Performance: 40-minutes. Installation: 4 weeks

The Business of Art Performance and Multimedia Installation engages visitor participation during the 40-minute performance, and throughout the exhibition of the installation.

Tensions between what we believe are personal aesthetic preferences and the commercial marketing of Panton copyright ownership are explored in this Performance. Visitors, during the performance and during the remaining exhibition period of the installation, select and exchange their preferred Trademarked Ralph Lauren home decorator paint chips from the display.

During the performance, the artist’s rhythmic movements while speaking extemporaneously about aesthetics and preferences interact with veil-like suspended curtains panels, and while pouring overflowing water caught in a bowl. When shown the overflowed water, “that which does not fit”, visitors in the Montreal venue spontaneously floated their chosen Panton paint chip in the dish of water.

Simultaneous to the Business of Art Performance and Installation, the installation, To New York City a photo-based installation commemorates the 09/11, 2001 attack on the World Trade Centre.

The video on the monitor positioned beside the artist during and after her Performance is a video-loop of her face while climb the Diefenbunker hill, Canada’s Cold War Museum, with war sirens in the background at the bottom of the hill. This acts as a bridges to the To New York City commemorating photo installation on the other side of the gallery space.